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Bread-Puff

A scrunchie for your hair or wrist.

CHOU-CHOU / EXTRA STRETCHY / MADE FOR YOUR HAIR

one size

An elastic band encased in puffy fabric - better known as a scrunchie or a chou-chou. It's extra stretchy for all the hair.

Use to wear your hair up, or put on your wrist as an accessory.

The satin finish means it won't leave dents, or tug on your delicate strands.

Gently cold hand wash to refresh your puff.

Key Ingredients

Free Returns

Free Shipping over $50

Complete your wash day

Hair-Oil

Everyday gloss. For curl types 3a–4c

See Product

Simplify wash day with a kit

Kit 1-Wash

All of the essentials. For curl types 3a–4c

See Product

You make good hair, we make good hair products—starting with wash day.

  • Step 1: wash.

    Section wet hair into four equal parts. Apply, section at a time, making sure the product reaches both your scalp and strands. Scrub using the pads of your fingers, then rinse. Repeat. Or don’t.

  • Step 2: mask.

    Apply a generous amount of hair–mask from root to tip in sections. Smooth through. Leave on for 5-10 minutes, add water, and gently detangle with fingers or comb. Rinse.

  • Step 3: oil.

    Apply as you like - to wet hair after wash and mask, or dry hair in-between wash days. Add a few drops to hair-mask, or your body cream - or use as a pre-wash oil treatment.

  • Step 4: you.

    Do more. Do less. Do whatever. Do you. Get it?

  • “Ladies with 3a to 4c hair types, this ones for you”

    Coveteur

  • “..in a few hours, had some of the softest, defined, and voluminous curls I've had in a while.”

    NYLON

  • “The packaging for the entire range is great, but what’s inside is even better”

    ALLURE

Simplifying wash day