We’re here for the essentials. The must haves. Like bread. Get it?

One styling product to replace them all. NEW hair-cream: elastic bounce leave-in is here.

  • “Ladies with 3a to 4c hair types, this one’s for you”


  • “..in a few hours, had some of the softest, defined, and voluminous curls I've had in a while.”


  • “The packaging for the entire range is great, but what’s inside is even better”